A series of lectures and workshops designed to provide the knowledge needed to build a unique, successful brand.
Through the unique methodology, Eight Ingredients That Build a Brand ™ and real-world examples, we will demonstrate how branding can create relevant emotion and give unique meaning that results in greater financial brand value.
The program is intended for entrepreneurs who want to build or strengthen their brand, brand and marketing managers who want to manage their brand more effectively, students of marketing, design, and other social sciences interested in branding, as well as anyone interested in the strategic and creative process of brand building.
