Fabular branding agency creates brand strategies that inspire a positive change in the consumer’s psyche. In order for the brand to succeed in the market place it needs to narrate a strong and differentiating brand story. 

Ljubicic Tennis Academy

We created the brand strategy, slogan and memorable visual identity for the newly opened Ljubicic Tennis Academy founded by the renowned tennis player and coach Ivan Ljubicic on the island of Lošinj. 



Igrandia is the largest edutainment playroom for children in this part of Europe. Recently, we created its brand strategy, name and slogan, visual identity and brand mascot.

Litterarii winery

We created a brand strategy, new name and visual identity for the brand of top wines produced on the Nespeš Manor estate in the green hills of Zelina Prigorje.

Trogir, Marked by Masters

We created the brand strategy, new slogan, and visual identity for the city of Trogir, a Dalmatian city whose historic core is protected by UNESCO.


Matinata is a new brand of premium organic cosmetics from Croatia. We created the brand strategy, naming, visual identity and packaging for all 6 of Matinata’s products.


We developed the brand strategy, brand architecture, brand story, new name, slogan, and visual identity for Apsolon, one of Southeast Europe’s leading consulting firms.


We have rebranded Zarja, the largest tomato producer in Croatia, and created the new brand name Rajska (meaning heavenly tomatoes). 


Uroni is a new brand of scented candles made from soy wax. We created a brand story, a new name and slogan, a visual identity, but also the product design of the candle itself.